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Starbucks, Brian Niccol

Fast Company on MSN · 3d

Starbucks CEO Brian Niccol just put a positive spin on lagging sales. His pep talk may explain why the stock is up

In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected. Investors appear to agree. Starbucks announced its third-quarter financial results on Tuesday,

Insider on MSN · 4d

Starbucks CEO Brian Niccol says price changes are a last resort in coffee chain turnaround

CEO Brian Niccol said price changes are his last resort for improving Starbucks' slumping sales — but they're "absolutely" on the horizon.

CNBC on MSN · 3d

Starbucks CEO Brian Niccol: We want to build back a better Starbucks

Starbucks CEO Brian Niccol joins CNBC's 'Squawk on the Street' to discuss the company's recent quarter, details on its turnaround plan, business in China, and much more.

Starbucks closing door on pickup-only stores

Starbucks closing door on pickup-only stores: Full list of current locations

Starbucks is shutting down its “Pick Up” store format, phasing out the mobile-order-only model by fiscal year 2026, CEO Brian Niccol announced during an earnings call this week. Niccol said the locations were no longer compatible with the Seattle-based coffee chain's plan to get "back to Starbucks.

USA TODAY on MSN · 1d

Starbucks is closing an entire line of stores, CEO says. See locations.

Starbucks will be doing away with the pickup-only store model next year, CEO Brian Niccol announced. Here's what that means.

MLive - GrandRapids/Muskegon/… · 1d

Starbucks to close, convert dozens of locations across 20 states

Starbucks has plans to close or convert dozens of locations in 2026, USA Today reports. It’s part CEO Brian Niccol’s plan to get “back to Starbucks.” The company announced it will close or convert all its pickup-only cafes next year,

How Brian Niccol Plans to ‘Build a Better Starbucks,’ Starting with a $500M Investment

CEO Brian Niccol sees a very different Starbucks awaiting at the end of 2026. A vision of the brand, he said Tuesday during ...

11hon MSN

Starbucks abandons key strategy to embrace its past

Starbucks announced a major shift coming to its stores, and this unexpected decision might dissapoint customers.

3don MSN

Will Starbucks see turnaround percolate as Niccol leans into Green Apron initiative?

The Starbucks (NASDAQ:SBUX) turnaround under the direction of CEO Brian Niccol is gathering momentum, but fiscal third ...

2don MSN

Starbucks CEO: The company was ‘mismanaged for a couple years'—here's his plan to ‘bounce back'

Starbucks CEO Brian Niccol says his company will rebound from lackluster earnings with its “green apron service” plan. Here’s ...

13hon MSN

Jim Cramer on Starbucks: “I Think it Was a Very Positive Quarter”

Starbucks Corporation (NASDAQ:SBUX) is one of the stocks Jim Cramer shared his views on. Cramer said that he found the ...

5don MSN

Starbucks set to report 6th straight US sales decline as CEO Brian Niccol continues turnaround efforts

Starbucks is in the midst of a major turnaround in the US, and analysts don't expect to see the company break its streak of ...

5d

Starbucks Q3 Preview: Report Could Show Consumers Ditching Lattes For Living Rooms — Or Sipping Elsewhere

New Starbucks CEO Brian Niccol is attempting to transform the coffee chain with investments in staffing and product. Will ...

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