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Under Armour's new sneaker doesn't play by the old rules
Under Armour is stepping out of the gym (and its comfort zone) and into culture with the launch of the UA ECHO, a lifestyle ...
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Body armour and chainmail: Gen Z’s TikTok obsession with knightcore is bringing the Middle Ages back
Fashion is going back to the Middle Ages ... which blends mediaeval styles with contemporary streetwear, is taking us on a nostalgia-induced trip no one could have predicted.
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Under Armour’s UA ECHO Pulls Up Serving Looks & Tech… & We’re Obsessed!
Under Armour is taking a bold step beyond performance wear with the launch of UA ECHO – a shoe that marks a shift from ...