The vision for X Games' future under new CEO Jeremy Bloom includes sports betting, AI judging, fantasy sports and the debut ...

"I think there's probably an opportunity for us to evolve the word 'action' into other things," he says. But first: Aspen ...

Early in his tenure as the CEO of X Games, Jeremy Bloom is ready to show off some new tricks. Bloom and his charges have been ...

The organization's new CEO Jeremy Bloom talks about the future of the iconic brand.

Merab Dvalishvili didn't lie when he said he was compromised going into his successful UFC 311 bantamweight title defense ...

The X Games will experiment judging halfpipe runs this week in Aspen using artificial intelligence, the cutting-edge ...

An AI judge gets a tryout during the X Games this week in Aspen, Colorado. The experimental Google Cloud-based tech will ...

Jeremy Bloom has a lot to learn as the new CEO of X Games, but with a veteran supporting cast around him, the nerves should ...