As a scholar of Puerto Rican politics and place branding – and a native Puerto Rican – I think this case study raises interesting public ... One of the most iconic examples was the “I Love New York” ...

And Casetify is one stellar example. [5] Hong Kong-based Casetify, founded by Wesley Ng in 2011, has single-handedly turned a basic item – the phone case ... where the brand has so far ...