Two years ago I had the chance to travel to the Arctic with Muhtar Kent, the Chairman and CEO of the Coca-Cola Company, to see polar bears. For nearly 90 years, Coca-Cola has associated the iconic ...

There’s an Arctic whiteout in Coke’s Christmas forecast. In an effort to bump up its green cred and further extend a 18-year-old advertising love affair with polar bears, Coca-Cola is ...

The hero of Coca-Cola’s new Christmas TV commercial is not Father Christmas or a Snowman or a cuddly toy come to life, but a rugged lightly-bearded offshore wind technician. The two-and-a-half-minute ...

The Coca-Cola Christmas Truck Tour is coming back for 2023, the drinks firm has confirmed, with huge red festive lorries set to pull up in town and city centres, as well as shopping centres ...