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On August 19, 2025, BTS' Taehyung appeared in a new Coca-Cola commercial that was reportedly shown on the South Korean social ...
Coca-Cola just revealed three new holiday ads created with generative AI. One for Coke Zero is on its YouTube page, unlisted. The comments below the video are a war zone. People hate the ad.
Coke said it is using AI not as a blunt cost-cutting instrument but as a tool to personalize ads without having to animate multiple features, among other uses. One of the new ads features a truck ...
Bill Backer -- like Draper, an ad whiz with an alliterative name -- served as creative director on the Coca-Cola account for McCann Erickson and is credited with developing the commercial’s concept.
The holiday ads are not Coca-Cola’s first foray into using generative AI. In 2023, the company debuted a tool built partly by OpenAI that generates artwork from imagery within its archives.
With the advent of ad-free television and ads that are skippable after only a few seconds, more and more brands ...
Over the next seven decades, Coca-Cola print marketing campaigns made use of polar bear imagery here and there. But the company never fully embraced the cold-dwelling animal as an advertising ...
In an effort to spread awareness of the dangers of drinking too much soda, health advocates created a powerful music parody of Coca-Cola's iconic "Hilltop" ad from 1971, sang by real people ...
Coca-Cola to Debut New Ad Celebrating Unity as Americans Tune in for Big Game Kickoff in Atlanta New Creative is Latest in a Series of Big Game Messages from Coca-Cola Focused on Inclusion ...
Coke KO, -1.24% is in the midst of a re-launch of its core soft drink but it's also rolling out fresh advertising campaigns for its other big brands: Diet Coke, Sprite, Dasani Water and Powerade.
The ad campaign includes the placement of Harry Potter-related images, such as his owl and castle, on the packaging for Coca-Cola, Minute Maid and Hi-C products.