Jeong is asked to choose between two films in the theatre, but is inspired by his can of Coke Zero, proclaiming that he hates the ‘or’ option. The new ad was created by US-based Translation.

Coke Zero was clearly well-prepared to cap off its long college football marketing season by scoring with Crimson Tide fans. Immediately following the team’s 42-14 defeat of Notre Dame in the ...

Coke Zero’s latest campaign makes something out of zero. Leaning into the “Zero” in the brand name, the campaign contains no examples of the product, or ad copy.