As reported by Adam Stern of the Sports Business Journal, Saturday night’s Coke Zero 400 generated a 1.76 rating and averaged 3.297 million viewers for NBC. That is a dip from the 3.5 million viewers and 1.95 rating from last season’s Saturday night race at Daytona.

After Austin Dillon’s truly redemptive victory of the Cook Out 400 in Richmond that vaulted the Chevrolet wheelman out of the doldrums in 28th place and into the post season with an automatic playoff berth, the NASCAR Cup Series is headed south to the Sunshine State for the Coke Zero Sugar 400 at the fabled Daytona International Speedway.