CHICAGO, February 10, 2025--Duracell, one of the world’s leading battery manufacturers, unveiled its first-ever creative ad spot during the big game on Sunday.

‘That’s 20 years on this ticker’: Woman questions Duracell batteries after buying 30-year-old clock at auction ‘I noticed they lasted longer than any other brand.’ Natasha Dubash ...

New Duracell batteries with Power Boost Ingredients can deliver more power in some devices, or more life in others, vs. previous Coppertop in a wide range of devices, which is integral when you ...

A 28-pack of Duracell Coppertop AA batteries is on sale at Amazon for $17.74, down from the standard price of $21.75. That's an 18% discount.

During the Amazon Big Spring Sale, this 28-pack of Duracell Coppertop AA batteries is currently 25% off. That brings the price down to less than $20. That’s like paying less than 70 cents a battery.

Duracell has sued Energizer, accusing its rival of misleading consumers in a nationwide TV and online ad campaign about whose alkaline batteries last longer. In a complaint filed in Manhattan federal ...

Duracell has claimed rival Energizer's new ad campaign caused the company to suffer "irreparable reputational harm." - John Thys/AFP/Getty Images America’s top battery brands are locked in a ...

FREE Duracell Batteries! Heads Up Office Depot Rewards Members! Through November 23rd, you can score a 24ct. pack off AA or AAA Duracell batteries for FREE after rewards (up to $23.99 value).

Duracell is a trusted brand in the battery business for a reason. These Coppertop AA batteries are robust and long-lasting, and you can pick them up at Staples for just $26 for a 36-pack.

The battery companies are battling over Energizer’s claims that its Max batteries last 10% longer than Duracell. Duracell, which is owned by Berkshire Hathaway, says it has suffered ...

Duracell enjoyed decades of success as the battery brand everyone wanted. Then came smartphones, with batteries that never needed replacing. Now Duracell is fighting to revive an impaired brand.

Duracell also includes on-pack safety warnings and there's an engraved warning on the positive side of the battery, so it's very clear they need to be kept away from kids.