The foundation included 40 shades and has since become 50. The Fenty Beauty concealer followed the same trajectory, offering the same number of shades, promising a vast sea of choices for its ...

This was thanks in no small part to the huge range of foundations on offer: beauty aficionados can get their hands on a whopping 40 shades, with three different undertones. “Fenty Beauty was ...

Fenty Beauty, launched on September 8th, beauty lovers around the world went absolutely insane. From the yellow-gold highlighters to her range of 40 foundation shades and very Instagrammable ...

If you like a glassy lip, check out Fenty’s Lip Luminizer, which Viera-Newton likes because “it’s a high-impact gloss with minimal stick.” She keeps one in every one of her purses. Viera-Newton’s ...

Kyle Kerchaert: Today, I'm testing out the Fenty Beauty dry-brush-cleaning sponge. The product claims to quickly remove different powder pigments so that you can switch between shades but use the ...

Fenty's foundations range from $22-$40. And with nearly 60 total shades, expansive coverage variations and countless awards in innovation, Fenty Beauty has undeniably changed not only the way we ...

Rihanna) just dropped her makeup brand Fenty Beauty, and it is AHmazing ... Oh, my sweet seven pound baby Jesus. There are 40 shades to this foundation. Forty! The range goes from very fair ...

Fri, April 4, 2025 at 10:18 PM UTC Make sure you sign up to become a beauty ... Fenty soft matte version is gorgeous on the skin, offers buildable coverage and it’s available in 26 shades ...

Fenty Beauty’s original Pro Filt’r Soft Matte Foundation gets a dewier, glowier remake in the new Hydrating Foundation, launching later this month. Since Rihanna’s Fenty Beauty first ...

Fenty Beauty, which Rihanna co-owns with French luxury goods company LVMH, is known for offering more inclusive shades of makeup than other brands, including 40 different foundation options.