On July 25, South Korean automaker Kia revealed that it will adjust its U.S. business operations, cutting the incentives that automakers have been using to entice tariff-weary shoppers.

The new Toyota HiLux appears to have been leaked in an international presentation, with the 2026 model debuting a new-look ...

Nearly 700,000 SUVs are being recalled after cracked fuel injectors were linked to underhood fires. The NHTSA says the issue ...

So our, uh, friends at the Ford Motor Company the worst run company in the world, not car company, just company, they just ...

Ford is learning the hard way that building hybrids is a tricky business. It expects to triple its hybrid sales with the addition of the Mercury Mariner Hybrid, but its transmission supplier ...

As Ford prepares to launch new pickup styles in the third quarter, it reveals big gains in pickups and SUVs during Q2.

According to Cooper Ericksen, head of planning and strategy for Toyota North America, the project is no longer hypothetical. ... The Ford Maverick currently starts around $30,000 in the U.S., ...

Toyota’s return on invested capital stands at 4.8%, well above Ford’s 1.77%. While neither figure is particularly strong in absolute terms, the gap suggests that Toyota is more effective at ...