News

Is AI Killing Google Search? It Might Be Doing the Opposite

Independent analyses suggest Google’s AI search strategy is indeed having an impact. Search impressions—the number of ...

Google AI Overviews led to 7% drop in clicks to websites, Pew study finds

Website links displayed within Google’s AI Overviews saw minimal click-through rates (1 per cent) as well, as per the study.
Marketing9mon

Google's AI Overview: Impact on SEO, Marketing, and Advertising

AI Overview's Impact on SEO. Google's new AI Overview feature in Search is at the heart of the evolving debate. AI Overview is designed to enhance search results by providing summarized ...
eWeek2d

‘Google Zero’ Looms as AI Search Results Crush Publishers’ Traffic

Google’s AI summaries are causing a sharp drop in website clicks, prompting publishers to rethink business models amid fears ...

AI’s dirty secret: are your Google searches and ChatGPT prompts harming the planet?

It’s not easy being green, particularly if you’re a company turning to artificial intelligence to boost productivity while ...
New York Post1mon

News outlets in crisis mode as Google-led AI search push crushes ...

Major news outlets are in crisis mode as artificial intelligence chatbots pushed by Google and other Big Tech giants crush website traffic.. Google has rolled out an “AI Overviews” feature in ...
NewsDay Zimbabwe4d

AI summaries cause ‘devastating’ drop in audiences, online news media told

News companies have been warned of a “devastating impact” on online audiences as search results are replaced by AI summaries, ...

Google: AI Overviews Drive 10% More Queries, Per Q2 Earnings

Google’s Q2 earnings show AI Overviews are increasing search activity, with new data suggesting they drive over 10% more ...
Malaysiakini16d

Google launches new AI marketing tools to supercharge business growth in SEA

The announcement reaffirms Google’s commitment to equipping Southeast Asian markets with tools to meet today’s consumer behaviours ...