For more about the B2B content marketing funnel, including some best-practices, check out the following infographic by campaign management and data governance tool UTM.io: ...

The fact makes a strong case for including webinars in your marketing ... and beyond the sales funnel. To do so, I tapped into ClickMeeting's annual State of Webinars report and additional resources ...

The traditional marketing funnel has been transformed by the creator economy, and yet the “Wild West” era of creator marketing is already over. Over the past decade, experimental social media ...