Nike is facing interesting times in its tennis department, specifically when looking at the lack of top U.S. male players endorsing the company.

After nearly 30 years on the sidelines, Nike made a return to Super Bowl advertising. The sneaker giant took center stage ...

Nike has been Sabalenka's on-court apparel and footwear sponsor since the beginning of her professional tennis career. The commercial's release comes ahead of Sabalenka's title defense at the 2025 ...

Two Australian athletes from different sports have collaborated in an ultimate Nike shoe mashup. The company fielded input from the Boston Celtics' Kyrie Irving and tennis' own Nick Kyrgios to ...

Tennis fans are not sold on Aryna Sabalenka’s outfit for the 2025 Australian Open. The World No. 1 debuted her Nike kit as she walked out on Rod Laver Arena on Sunday, January 12. Sabalenka ...

Sabalenka takes center stage in a room filled with shattered debris—all unfortunate victims of her booming serves and forehands. As Sabalenka winds up again, Nike provides a tongue-in-cheek ...

With Doechii narrating fresh off her Grammy for Best Rap Album, Nike highlighted nine elite female athletes balling out set to Led Zeppelin's "Whole Lotta Love." Featured in the c ...

Picking up a fourth-round win and then lacing up a pair of iconic retro Nike tennis shoes. On Sunday, Carlos Alcaraz defeated Jack Draper in two sets after the British star was forced to retire ...