Pete Davidson debuted his tattoo-free look on Reformation‘s Valentine's Day campaign, released on Wednesday, and the photos quickly went viral on social media. In less than 48 hours, the campaign earned the brand $1.

Pete Davidson has stunned fans with his bold new look after removing hundreds of tattoos from his skin - including inkings in tribute to his famous exes.

Check out the before and after of comedian Pete Davidson, who spent $200,000 to remove all his tattoos.