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Over the next seven decades, Coca-Cola print marketing campaigns made use of polar bear imagery here and there. But the company never fully embraced the cold-dwelling animal as an advertising ...
Sorenson's Coca-Cola polar bear lies on his back at about 8 feet long and 3 feet high with the signature red scarf draped around his neck. He holds a snowy Coca-Cola bottle in his right paw and ...
For his next project, however, he is bringing that visual identity to a new platform: A Coca-Cola ad, with a 90-second version of the spot set to appear on tonight’s Emmys broadcast.
Coca-Cola brand soft drinks are an American icon, from the fuzzy polar bear that serves as the company mascot to the 1971 "I'd Like To Buy the World a Coke" ad campaign. Atlanta, the birthplace of ...
While the polar bear took him an afternoon to create, the 6-foot-tall Abraham Lincoln he sculpted last winter took him three days. That snowy president got attention from neighbors and local media.
In a project called Arctic Home, Coke plans to turn 1.4 billion of its soft-drink cans white for the first time in its history, replacing the familiar red with an image of a mother polar bear and ...
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