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This week a Roblox representative said that developers and creators earned more than $500 million on the platform last year. That figure represents an increase of 52% year-over-year as the company ...
Roblox notes that monetization tends to be very seasonal, with more users typically buying digital currency (Robux) and virtual goods over the holiday season.
Ever have your child ask you for Robux, the plaform's in-game currency? That's one way Roblox Corporation brings in money. For many games, certain items can only be obtained by using Robux.