Tesla owners and facilities have borne the brunt of the rising unpopularity of the company’s billionaire CEO. As Tesla stock continues to fall and the company’s dealerships become the site of protests, Tesla owners are trading in their electric vehicles at a record rate, according to new data from Edmunds, a national car shopping website.

Elon Musk said at an all-hands meeting on Tuesday evening that he "can't walk past a TV without seeing a Tesla on fire."