Dynamo PR's Peter Bowles test runs rival AI platforms to see which works better for PR. The launch of DeepSeek went insane ...

An intervention by a computer repairman drove Jereek Espiritu away from a career flying helicopters to a world of creative ...

Are your ads funding lies? Social media's prioritisation of engagement over truth puts brands at risk. So, how can marketers ...

The two groups will continue to operate independently and compete in pitches for the time being, as the M&A deal could take a ...

DeepSeek has dominated headlines and the discussions over AI for the past week. But what impact will it have on marketing?

VML's Gareth Jones steps in to lead global growth at Ralph, partnering with CEO Chris Hassell to reenergise the agency's key ...

EXCLUSIVE: The remit encompasses media planning and buying across a portfolio of Volkswagen Group China's offerings over a ...

Meet the chief creative officer at L&K Saatchi & Saatchi who can rattle off classic Timberland ad lines from memory ...

No trade war? That's the good news. The bad news? China's economic struggles could still stifle Asian advertising growth, impacting sectors like luxury goods and automobiles, says analyst Ian ...

Most brands have already launched their Chinese New Year (CNY) campaigns as per norm. This is especially true with luxury brands, who have budgets allocated for cultural localisation during CNY.