Blue and black or white and gold? A decade later, it turns out the ultra-viral optical illusion dress was also a boon to ...

It’s not just that virality isn’t replicable. It’s that the dress heralded the end of a specific era of media.

It was the dress that rocked the internet back in 2015, sparking the viral debate: Is it gold and white or black and blue? On the 10th anniversary of the post, the 'Today' show honored the online ...

Millions joined in on the viral debate about the color of this $77 lace dress, made by British retailer Roman Originals. Some saw it as blue and black while others saw it as white and gold.

To recap: A cellphone picture of a wedding guest’s dress, uploaded to the internet, sharply divided people into those who saw it as white and gold and those who saw it in black and blue—even ...

There's actually a pretty simple explanation behind the dress that sparked an all out Internet war, and divided everyone between team white and gold and team blue and black. This picture of the ...

In February 2015, a blue and black dress broke the internet. Everyone from celebrities to brands were chiming in with their opinion of what color they thought it was. One year later, here's a look ...

Millions joined in on the viral debate about the color of this $77 lace dress, made by British retailer Roman Originals. Some saw it as blue and black while others saw it as white and gold.

It was the dress that rocked the internet back in 2015, sparking the viral debate: Is it gold and white or black and blue? On the 10th anniversary of the post, Today honored the online phenomenon ...