In 2020, a Pepsi commercial in the U.K. showed Santa disembarking from a red tractor-trailer in order to sneak a sip of Pepsi Max, only to be caught by a closed-circuit camera.

Look, Pepsi, we've been through this. The brand has an insatiable appetite for poking fun at Coca-Cola in its ads, which only serves to emphasise its position as the underdog. And while Coke's ...

It’s fun to duke it out with your family and friends about why they’re wrong, coughcough. So let’s pit Coke Zero vs. Pepsi Zero, our 2025 take on the Pepsi Challenge.