Local and organic certification labels may increase the likelihood that women will purchase a product, as well as their willingness to pay a premium – but men are less likely to be influenced by ...

Industry should put effort into increasing awareness of organic logos because “very few” consumers trust generic labels with the prefix ‘organic’, say researchers. The study – published in Food ...

The British Organic Certifiers Group was also developing regional logos." Organic Farmers and Growers chief executive ... "We did expect some negative feedback. But our scheme is free and inclusive." ...

There is room for several organic logos within one market – as long as shoppers perceive advantages of one over another, a new study suggests. Germany is the largest market for organic foods in Europe ...