Silx Managing Director Alex Ionides shares how the CEO and CMO can work in tandem – where marketing isn’t an isolated ...

Jaimesha Patel will oversee growth across performance marketing, strategic creativity and digital experience functions.

Google MENA's Najeeb Jarrar said, “People can use Veo 2 to explain an idea, tell a story or record a specific scene.” ...

Campaign Middle East gets the inside scoop on Riyadh Air's sonic identity, revealing key insights and brand positioning.

This launch by Sumea Social aims to address a growing gap in B2B marketing and communications by boosting executive presence.

The Heriot-Watt scholarship winners, part of Campaign Middle East's Faces to Watch, have been announced as below.

Mobily, and Zain saw the biggest Ad Awareness gains in KSA from Feb-March 2025, and have been ranked as top advertisers for the month.

Social media has evolved from being just a marketing tool to becoming a business driver – shaping launches, strategies and engagement.

The Network Communication Group has named Claude Abboud as General Manager for its Saudi Arabia operations, marking a ...

The Huawei pDOOH campaign garnered 10,225 plays and 1.2 million impressions, achieving 3.03 times more efficiency than ...

Campaign Middle East speaks agency leaders and client-side marketers about adoption, segmentation, consumer insights and ROI within gaming.

Ruby Blooms by Nana and Saatchi & Saatchi Middle East offers a tactile, calming, sensory-led experience through an intuitive ...