Apple CEO Tim Cook is a fan of DeepSeek's innovation. When an analyst asked the executive on the earnings call about what he thinks about the AI model from China, Cook replied: “I think innovation that drives efficiency is a good thing.

Apple CEO Tim Cook comments on Chinese AI surprise DeepSeek, says 'innovation that drives efficiency is agood thing' as it competes with ChatGPT.

Tim Cook has again underlined Apple’s intent to widen the physical retail presence as well, with more Apple Stores set to open in more locations in India.

“Severance” stars Adam Scott as severed Lumon employee Mark Scout. In the second season, Mark and his co-workers learn “the dire consequences of trifling with the severance barrier, leading them further down a path of woe,” according to Apple TV+’s description.

It takes a lot to run the world's largest company — including a very early wake-up call. Apple CEO Tim Cook wakes up before dawn and starts his day by reading hundreds of feedback emails from customers before heading to the gym. Once he's at the office ...

On Apple’s quarterly earnings call, CEO Tim Cook expressed enthusiasm about Apple’s pipeline of new iPhones on the way.

Apple CEO Tim Cook announced that Apple Intelligence will be available in localized English in India and other countries, along with support for additional languages including French, German, and Spanish starting in April.

After Apple CEO Tim Cook said the iPhone maker is seeing record iPhone upgrades with the rollout of Apple Intelligence, several analysts raised their price targets for the company's stock, pointing to AI updates as a potential source of growth.

The company’s success in India is a key part of this performance, as Cook doubled down on Apple’s plans to further establish a stronger presence in the region. "We’re opening more stores there, we’ve announced that we’re going to open four new stores there," he said, showcasing the company's intent to deepen its engagement with Indian consumers.

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Apple CEO Tim Cook has announced that Apple Intelligence will be available in India with localised language support in April.