The vision for X Games' future under new CEO Jeremy Bloom includes sports betting, AI judging, fantasy sports and the debut ...

Early in his tenure as the CEO of X Games, Jeremy Bloom is ready to show off some new tricks. Bloom and his charges have been ...

"I think there's probably an opportunity for us to evolve the word 'action' into other things," he says. But first: Aspen ...

The organization's new CEO Jeremy Bloom talks about the future of the iconic brand.

Merab Dvalishvili didn't lie when he said he was compromised going into his successful UFC 311 bantamweight title defense ...

The X Games will experiment judging halfpipe runs this week in Aspen using artificial intelligence, the cutting-edge ...

An AI judge gets a tryout during the X Games this week in Aspen, Colorado. The experimental Google Cloud-based tech will ...

The passion fans have for their favorite action sports stars rivals that of any other sport. At X Games, we're ...

Jeremy Bloom has a lot to learn as the new CEO of X Games, but with a veteran supporting cast around him, the nerves should ...