The Cécred Roadshow will debut on April 28 along with Knowles’ Cowboy Carter Tour at the SoFi Stadium in Inglewood, Calif.

Pop superstar Beyonce is taking her haircare brand Cecred on tour with her this year by announcing the launch of a pop-up ...

With immersive experiences and exclusive merchandise, , the Cécred Roadshow will bring the hair care brand directly to fans ...

Celebrating her haircare brand hitting over 1,400 Ulta stores nationwide and online, the Grammy-winning singer was all smiles at the event, posing in a menswear-inspired Wardrobe.NYC number ($2,000).

This marks Cécred's first multi-city pop-up tour, and is a continuation of the commitment to IRL experiences. The brand's first pop-up last fall took place in NYC—the Restoring Hair & Edge ...

Beyoncé’s hair goals are within reach. The mogul hopped on the Cécred Instagram account to reveal that the award-winning foundation collection line is available at Ulta Beauty stores, marking ...

A "Cécred Sunday" event will be held weekly at select Ulta Beauty salons starting May 18. Fans can now shop Beyoncé's entire Cécred collection at Ulta Beauty retail stores and online.

Please visit cecred.com for a full list of Cécred Roadshow tour stops, with specific store locations to come. About Cécred Cécred delivers transformational haircare for all, blending patent ...