News

Watch as we install a gorgeous butterfly locs braided wig for the first time. Learn how to achieve a sleek and neat look with ...
PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...
Let’s be real — doing our hair is not just about looking good. It’s therapy. It’s tradition. It’s the switch-up we need after ...
Kelsea Ballerini admitted that she secretly wore a wig while performing onstage during her Live on Tour shows to protect her ...
Braided wigs are a total game-changer, especially for busy women who still want to look stunning every day. If you’re anything like me, you love the look of braids but hate the time it takes to sit ...
Jennifer Lopez has attended the Met Gala 15 times, bringing everything from Old Hollywood glamour to cowboy chic. Here's a ...
Wigs, weaves and hair extensions have been banned ... "We want the candidates to be natural - whether with braids or straightened hair, it should be their own. Beauty must be raw," Victor Yapobi ...
In the world of hair fashion, glueless braided wigs have emerged as a popular and practical solution for those seeking ...
The Wella Professionals ambassador discusses how hair was embedded in his adolescence and the hair myths he wants to debunk.