In an exclusive interview with TheWrap, outgoing UTA CEO Jeremy Zimmer talks about his exit, Hollywood and the MediaLink ...

American Outdoor Brands ( NASDAQ: AOUT) positions itself to be selling outdoor equipment to customers aspiring to live the ...

Both companies have battled a tarnished brand image and a discontented customer base, with boycotts hurting their bottom line ...

The media canvas has changed with the emergence of new-age formats such as short-form video. Brands that were used to ...

Jonathan Anderson is leaving Loewe after 11 years, with media sources speculating he may join Dior. Under Anderson, Loewe saw ...

The home decor entrepreneur discusses the evolution of his namesake company and why he sold to private equity.

EXCLUSIVE Industry experts have weighed in on the rebrand of Boohoo to Debenhams, with most of them agreeing that you can ...

Logos aren’t just there to look pretty or to label your brand; they should be designed purposefully, with meaning behind each ...

Companies should establish detailed guidelines to ensure collaborations highlight shared values while preserving distinct ...

Boomer is a 31-year-old brand and the oldest bubblegum in the country. Originally from the Wrigley stable of brands, it is ...

As Lulus continues to expand its market presence, this campaign represents a key investment in brand equity, aligning with the Company's growth strategy by deepening its relationship with both ...

Neal has over 25 years of marketing experience across a wide range of verticals, with a strong focus on maximizing customer acquisition and retention in the most profitable manner. Prior to joining ...