UC Berkeley's Oz platform has revealed a new color called "olo," which could advance vision research and lead to potential ...

A team of scientists in California say they have discovered a new color they named olo, but you can't see the "most intense teal" with the naked eye.

Five scientists at the University of Berkely used laser technology to selectively activate cells in their retinas, to push the vision beyond its natural limits.

Let’s say you go around your whole life and you see only pink, baby pink, a pastel pink,” said Ren Ng, an electrical engineer ...

Researchers from the University of California, Berkeley have announced the discovery of a color never before seen by the ...

The color “olo” can’t be found on a Pantone color chart. It can be experienced only in a cramped 9-by-13 room in Northern ...

A group of scientists claimed they discovered a new color, but it can only be seen by getting shot in the eye with a laser.

Given that olo can now only be seen by directly stimulating thousands of cells in the retina, it will not be utilized in consumer products anytime soon. Ng said that it could not be produced as a ...

Scientists at UC Berkeley have achieved the seemingly impossible — they’ve created a color that lies beyond the natural range ...

The “Environmentalists of Color Scholarship” at University of California Berkeley has been renamed following a federal civil ...

UC Berkeley computer scientists and vision scientists have developed a technology that enables the human eye to see a new color. The color is an extremely bright green-blue hue called ...

A team of engineers, computer scientists and ophthalmologists at the University of California, Berkeley, working with a pair of colleagues at the University of Washington, has developed a technique ...