Caterpillar, or CAT, might be well-known today for its distinctive yellow color and blocky logo, but it wasn't always the ...

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research shows that logo colors don’t communicate in isolation: background color, ...

Apple is expected to unveil the new iPhone 17 series, and it seems the iPhone 17 Air marketing color just leaked.

Apple's iPhone 17 Air will reportedly come in the following colors: black, silver, light gold, and a new shade of light blue.

Designing a logo is an exciting first step toward building a visual identity. But if you stop there, you’re missing out on ...

If you thought the McDonald’s logo was an abstract rendering of two massive, bendy French fries dipped into a pool of sweet, tangy ketchup, it's not a bad guess—but the logo colors actually ...

The Big Ten is home to some of the biggest and most historic brands in college athletics. Those schools also have some of the ...

The iPhone 17 Air is swiftly approaching, and a new rumor today reveals a key detail: the four different color options.

Here's another look at the visual changes coming to the Gemini logo and overlay that replace its two-tone color scheme with ...

It looks like the St. Louis Blues nailed it by refreshing their logo and uniforms ahead of the 2025-26 season.

With 32 historic teams across the league, every logo tells a story. But where do the New Orleans Saints place in our NFL logo ...

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research shows that logo colors don’t communicate in isolation: background ...