NBC is continuing its strategy of infusing the Olympics with pop culture and celebrity appeal to generate momentum ahead of ...

Key figures from the U.S. and Italy emphasized the opportunity for these Games to represent not only sport at its highest ...

As the 2024-25 winter season draws to a close, athletes worldwide are setting their sights on the Olympic Winter Games Milano ...

The Italian American comedians will kick off NBC's 2026 Olympics marketing blitz from atop the (virtual) Italian Alps.

Maia Shibutani and Alex Shibutani, the U.S. ice dancers who won a bronze medal at the 2018 Winter Olympics, are returning ...

Thousands of miles from the site of next year’s Olympic Winter Games in Milan Cortina, the Italian delegation met with representatives of the United States Olympic and Paralympic Committee at ...

MILAN (AP) — Organizers of next year’s Milan-Cortina Winter Olympics announced an operating budget of “about 1.7 billion euros” ($1.9 billion) on Thursday, a 200 million euro ($222 million ...