The key to a sultry yet subtle makeup look? Brown eyeliner — a trend that's just been embraced by Hailey Bieber.

Dark brown may be a better color choice than black for a softer, lighter look that doesn’t weigh down the eyes, especially for day-to-day wear. Brown smudged eyeliner looks provide a natural ...

Why We Love It: Clinique is always a safe bet for those with sensitive eyes. Its gel eyeliner—and a water-resistant and fragrance-free—provides pigment-rich color for up to 12 hours of wear on your ...

Lining the eyes with a creamy pencil or gel in shades like light and dark brown, charcoal, and soft black is key to making eyes pop. As seen on Jessica Chastain, the trick is keeping the liner ...