Like the beautiful game of football or a battlefield where an army protects its kingdom, there are “defenders and strikers” in brand or product portfolio management. This is regarded as ...

The flanker brands of Rogers, Telus and Bell continue to tweak monthly plans, as prices and data amounts continue to ...

We’re seeing some more musical chairs when it comes to the flanker brands of Rogers, Telus and Bell. Fido has revised its plans to increase the price of its 60GB offering, while dropping the price of ...

The Rogers-owned flanker brand previously put a notice on its website that it would end its $39/60GB and $55/80GB deals on April 14. Since then, Fido moved the date up by a week to April 7. As of the ...

through their flanker brands. But telecommunications minister Ryota Takeda demanded that the two mobile carriers lower prices for their main brands, forcing them to reconsider their plans and pricing.