But as soon as it went online, every African safari company and its dog nicked it to use on their own site. It’s all over the ...

Barthe, a professor of online marketing, remarked to the foreign news agency that personalisation was the driving force behind the memes. “That tickles the egos of consumers,” she said.

With the emergence of generative artificial intelligence (GenAI) and ChatGPT, individualization of learning pathways was discussed in the educational context. One way to achieve customization is the ...