Now that Hot Wheels are turning 50, it has proved how much staying power ... Elliot Handler didn’t invent the concept of selling diecast cars to kids, as companies like Matchbox and Korgi ...

Hot Wheels? The next 50 years should be even hotter. The V8 could be the most versatile performance car engine configuration, powering everything from Ferrari supercars to Ford pickups.

From the initial design to final production, we visited Hot Wheels headquarters in Los Angeles to see how America's favorite die-cast cars are made.

Buying a Ferrari is a big deal for anyone, and as such, Hot Wheels is aiming to increase the global ownership count via a cool collaboration with Maranello, resulting in nine new limited-edition 1 ...