L'Oreal's EverPure Purple Shampoo. Our staff testers bestowed this Best for Blondes winner near-perfect ratings in the categories of value, quality and user satisfaction. Mirjam Lablans ...

And if brassiness tends to be an issue, purple shampoo will be a must in your shower rotation. “They help keep that gray cool and fresh, because let’s be honest, no one wants that yellowish ...