In Bulletproof’s first full interview on the Liverpool FC brand refresh, agency executive creative director David Beare ...

Not only does it celebrate the 30th birthday of the Air Max 95, it also marks five years since Nike became the official sponsor of Liverpool FC (and they ... every single kit has been stamped ...

It remains scarcely believable that Liverpool came back from 0-3 to beat AC Milan on penalties in the 2005 Champions League final. That’s why it’s called the Miracle of Istanbul. In a perhaps ...

Cristiano Ronaldo's lifetime partnership with Nike is estimated to be worth $1billion (£761 million). One of their most ...

Women’s sports are soaring but how best to grasp a space rippling with seismic commercial opportunities & history-making ...

If the price of this season’s home kit has made ... choices on Liverpool FC’s website, such as this option, starting from £20. For the non-Liverpool fans out there, Nike is a great place ...

Liverpool and Adidas ... to the colour choice. Nike attempted a re-do last season, but it was more Minecraft than all-time classic. A rare occurrence where a kit from the modern era lasted more ...

The official Liverpool website was forced to implement a queuing system as fans flooded the page to buy their new limited ...

The complete set of what would have been Liverpool’s 2025/26 kits under Nike have now leaked, and some will be delighted that ...