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Establishing a straightforward marketing strategy to track, measure, and optimize results to achieve reliable, repeatable success.

What has endured the test of time are the four pillars of performance in marketing and advertising campaigns ... consumers with the right messages catered to their current state of mind is key. When ...

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Another SMM strategy that relies on the audience to generate the message is viral marketing, a sales technique that attempts to trigger the rapid spread of word-of-mouth product information.

This means that market segmentation, dividing an audience into smaller groups with similar characteristics, remains crucial for effective YouTube marketing. What’s new about this strategy?