Tottenham’s shirt deal with AIA, for example, is worth an astonishing £320m across an eight-year contract, over 50 per cent more than the owners are targeting for 10-20-year naming rights partnership.

For its final time with the event before a new media rights deal begins next season, Warner Bros. Discovery sold out its ...

Nike’s first big game ad in 27 years and other purpose-driven spots won the night, while ads built on celebrities, humor and politics had an uneven showing.

Super Bowl LIX 2025, Kansas City Chiefs vs Philadelphia Eagles Highlights: Welcome to our Super Bowl LIX Live Blog, where we ...

Silsbee native Drelon Miller is a prime example of how NIL deals can "change the game" for athletes in college sports.

LSU coach Brian Kelly is rebutting claims made on national television that he showed minimal interest in Greg Brooks Jr.’s well-being after the defensive back’s ...

Here are all the star-studded commercials that premiered at the Super Bowl this year, with appearances from famous faces, ...

Millions tuned in to watch the Eagles beat the Chiefs in Super Bowl 2025 and the Kendrick Lamar halftime show, but it was a huge night for brands, too. Companies spent millions to ...

The Philadelphia Eagles never trailed during a dominating Super Bowl LIX victory over the Kansas City Chiefs, the team that won the Lombardi Trophy the past two seasons.

Super Bowl 59 is underway, with the Kansas City Chiefs facing a familiar foe, the Philadelphia Eagles, hoping to win the ...

National Signing Day came and went Wednesday with very little fanfare as only a handful of recruits worth watching came off the board. While there were a ...

A song often referred to as the Black national anthem, "Lift Every Voice and Sing," will be performed by local artist Ledisi ...