Barbie and Mattel have partnered with the NBA superstar and his LeBron James Family Foundation to create a special-edition doll as part of a brand-new series. The "Kenbassador" line highlights ...

WNBA legend Sue Bird and tennis icon Venus Williams were among nine female athletes who had Barbie dolls made in their image last summer as part of the company's Summer of Sports campaign and to ...

That’s why partnering with Barbie to release the LeBron James Kenbassadors doll is such an honor. It’s an opportunity to recognize the powerful impact of role models who instill confidence ...

Los Angeles Lakers star LeBron James will soon be seen on toy shelves around the country -- in doll form. On Wednesday, Barbie manufacturer Mattel announced that it has teamed up with the LeBron James ...

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT) announced today that Barbie® is introducing a doll in the likeness of basketball legend, author, activist and philanthropist LeBron ...

Speaking on the honor of having Barbie and the LeBron James Family Foundation partner for the release of what marks the first Ken doll of a pro athlete, James tied his latest endeavor to what he ...

Mattel, Inc. (NASDAQ: MAT) announced today that Barbie® is introducing a doll in the likeness of basketball legend, author, activist and philanthropist LeBron James. Barbie is teaming up with the ...

LeBron James has been named the latest “Kenbassador,” making his first appearance on a Barbie Doll set for release later this month. Priced at $75, pre-sale copies of the doll have already ...

If you're looking for a great gift idea, this Barbie Fiat 500 set comes with a cute pink convertible with working doors and rolling wheels and a Barbie dressed in a lemon-print sundress — all ...

Dolls are cultural reflections of the times, for better or worse. But doll brands like Barbie that are symbols of hyper-heteronormative, old-school femininity are being reclaimed and reinterpreted ...