Given Rihanna's own established partnership with Puma (which is more long-standing than her relationship with A$AP) the brand ...

The Fenty Beauty founder chose hot pink shield sunglasses and a monogram diaper bag—both from Dior. On her feet, were a pair ...

PUMA’s flagship store at Tel Aviv Port reopens with a groundbreaking shopping experience. The store, spanning 900 square ...

Gigi’s choice of high socks with sleek sandals defied traditional fashion norms and demonstrated her ability to keep things ...

Rihanna and A$AP Rocky’s little ones may share the same DNA, but according to their dad, that’s where the similarities stop.

On the topic of reinventions, innovation has been a huge trend in 2025 and it’s hard to miss the growing fever for hybrid ballet flat trainers. Puma released the Speedcat ballerina flats in March 2025 ...

Rihanna is bridal-ready, starring in Savage X Fenty’s new Bridal Collection campaign. Unveiled on Tuesday, the photos see the ...

They’re the classic sibling of the sportier Puma Speedcat (a favorite sneaker of writer Ambar Pardilla), and they’re on sale ...

The 2025 FIFA Club World Cup is this summer, so soccer-inspired sneakers are back in fashion and making a big comeback. Tyla ...

Victoria’s Secret has announced the appointment of Adam Selman, chief design officer of Savage X Fenty, as its new SVP, executive creative director, effective 14 April.

Ball averaged a career-high 25.2 points plus 7.4 assists per game. Meanwhile, his signature PUMA sneaker line is stronger than ever. Just in time for Spring, PUMA has unveiled a low-cut version of ...

Experimental, seasonal, and samrub are the three words Puma Yu’s Co-owner Ally Smith uses to describe the experience of their monthly Supper Club membership. “With the supper club ...