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That ad premiered in September and promoted the iPhone 16 with unreleased features. In March, Apple said it would delay the release of those features to "the coming year." "NAD recommended that ...

An advertising watchdog said Tuesday that Apple went too far with marketing that touted the availability of Apple Intelligence features that weren't released when the ads were broadcast.

Following the Trump administration’s “Liberation Day” tariffs, OEMs like Apple are looking into initiatives ... prices until the iPhone 17 series in September. Apple is also prepared to ...

Last September, Apple spent much of its “Glow Time” event talking about how comprehensively they’d updated their AirPods earbuds line-up. There was a new base version, a new Pro — with various health ...