DALLAS — Southern Methodist University has named a new executive vice president and provost, who will oversee the school's ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Dallas’s Southern Methodist University has upgraded its Emergency Operations Center with a series ...

Even with the onset of streaming, many advertising executives would argue there’s still no better way to sell a product than through a widely seen TV commercial. It’s why spots at the Super ...

The owner of CBS and Comedy Central will utilize a new product from media-measurement company iSpot ... to commercials, also known as “attribution,” is seen as critical. As the linear TV ...

SMU new athletic director Damon Evans shared his remarks following his official introduction during an event on March 27 at SMU in Dallas.(Shafkat Anowar / Staff Photographer) UNIVERSITY PARK ...

That last question is a tricky one. And only large brands typically have the budget for detailed post-campaign reports, according to Stuart Schwartzapfel, EVP of media partnerships at video ...

Evans is taking over for Rick Hart, who led SMU's conference renaissance late in his 13-year tenure as AD. Now it's Evans' turn after seven years in the top job at Maryland and a previous stint ...

But the company gained much of its traction when Tatelman and his brother, Barry, began appearing on local radio stations and in TV commercials. Here are some of the most iconic Jordan’s ...

At an invite-only event, the two Dallas business icons shared inspiring and entertaining stories and spoke about the lasting ...

The Oklahoma State Cowboys (16-17) will try to break a 10-game road losing streak when visiting the SMU Mustangs (24-10) on March 23, 2025 at Moody Coliseum. SMU took care of business in its last ...