Saying “We just need a story” is like saying “We just need a logo.” It oversimplifies a brand strategy that, when done ...

Formerly known as SpinCo., Versant is a new company (owned by NBCU-parent Comcast) composed of a bunch of cable channels that ...

The action genre is evolving with streaming, spectacle and savvy stars—keeping Gen Z engaged even as classic franchises age.

Debates about regulating Canadian content for streaming media platforms are ongoing, and key issues include revising the ...

In the highly competitive world of streaming, there is no single recipe for success. As platforms proliferate and audiences grow more fragmented, it has become increasingly clear that sustainable ...

Starz's separation from Lionsgate faces challenges due to brand limitations and subscriber losses. Click here to read an ...

Having trailed the move a year ago, Warner Bros Discovery (WBD) chief David Zaslav has followed through on plans to split the company in half. The company is to separate into Streaming & Studios (HBO) ...

Said one top executive: "It’s a deal that never had a shot and shouldn’t have been done. But they’ve also done a terrible job ...

Warner Bros Discovery will split into two companies as Streaming & Studios will separate from Global Networks.

Moody’s downgrades Starz Entertainment's credit rating to B3, citing increased competition in the streaming industry.

School’s out, the days are longer, and summer is officially here—which means more time to kick back, relax, and dive […] ...

Media consolidation is on hold as companies focus first on shedding non-core assets before pursuing mergers, Starz CEO Jeff ...