After being unveiled by Stephen Curry at the 2025 NBA All-Star Game, Under Armour's new "ECHO" shoes will be made available to everyone. Under Armour unveiled its newest sneakers on Tuesday ...

We're starting to see gear like running shorts, running shoes, and home gyms being marked down at a tremendous discount ...

Sharon Lokedi wore a new Under Armour super shoe prototype in April during the 2024 TCS New York City Marathon. This week, the athletic giant offered insights into what's to come. This week at The ...

Under Armour is offering unbeatable fitness deals starting at just $10. For instance, the best-selling Under Armour Men's ...

UA is now aiming to win over the Gen Z crowd with a shoe that looks like it’s in motion even when standing still. The UA ECHO is the start of a new era for Under Armour, one where performance ...

UAA drives sustainable growth through premium innovation, stronger customer loyalty and global expansion, enhancing brand ...

"Yes, part of this is talent, but you also have to have the confidence and the belief in the gear or the shoe that you're ...

With the Masters Tournament approaching, many golf brands are releasing themed collections. These collections feature apparel, equipment, and accessories in Masters-inspired designs. We are ...

Sharon Lokedi set a new course record for women while running for Under Armour, and Asics runner John Korir joined his ...

As it fights to regain relevance in a crowded sports apparel market, and to boost its share of the footwear market, Under Armour’s new deal will give it additional visibility. In its ...