SEOs are reporting that it appears as though manual actions may have been applied to coupon sites for site reputation abuse.

The new feature combines Search Term Matching and Text & URL Optimization to increase reach and drive higher conversions.

Meanwhile, click growth remained steady and cost per click (CPC) increased, according to the latest Tinuiti report.

One ASO strategy doesn’t fit all. Here are platform-specific tips for optimizing apps on Apple’s App Store and Google Play.

Google Ads now displays private search terms in Performance Max campaigns, offering insights into low-volume queries.

Join this webinar to learn how Connected TV blends high-impact video with digital targeting to elevate your advertising.

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Google Ads' new 'Used since' column for assets gives advertisers historical context by revealing when creative elements were implemented.

From LLM-based and social search to community engagement, learn the emerging priorities shaping 2025’s SEO landscape.

Step up your advertising game with insights on TikTok’s unique ad formats and best practices for connecting with its vibrant community.

In a surprising development, Google's global search market share was less than 90% for the final three months of 2024.