Retail media spend is growing. How are marketers incorporating retail media networks in their plans for the year ahead?

El panorama del marketing mundial en 2025 es dinámico. La rápida evolución de la inteligencia artificial y el auge de la publicidad que se puede comprar presentan oportunidades interesantes, pero el ...

O cenário do marketing global em 2025 é dinâmico. A rápida evolução da IA e o surgimento da publicidade comprável apresentam oportunidades empolgantes, mas o setor também está navegando pelas ...

Die globale Marketinglandschaft im Jahr 2025 ist dynamisch und im Wandel. Die rasante Entwicklung der KI und der Aufstieg von shoppbaren Werbeformaten eröffnen spannende Chancen. Gleichzeitig sieht ...

Il panorama del marketing globale nel 2025 è in continua evoluzione. L'evoluzione rapida dell'Intelligenza Artificiale e la crescita dello shoppable advertising offrono opportunità entusiasmanti, ma ...

Avez-vous une vue d'ensemble de l'efficacité de votre publicité - et de celle de vos concurrents - dans le monde entier ? Selon le rapport annuel sur le marketing 2024 de Nielsen, 72 % des ...

“CTV is a strong channel for advertisers today but opportunities exist to make it even better,” said Bill Michels, Chief ...

Do you have the full picture of how your — and your competitors’ — advertising is performing around the world? According to Nielsen’s 2024 Annual Marketing Report, 72% of global marketers expect their ...

Milan, June 3, 2025 – According to data released by Auditel, the Italian TV JIC, and analysed by Nielsen, a global leader in audience measurement, data, and analytics, on average, over 8 million ...

Streaming and connected TV (CTV) are increasingly becoming a dominant force in the television landscape and a critical component of modern advertising strategies. For marketers around the world, ...

Nielsen and VIZIO’s Inscape are extending their strategic data relationship, building on our collaboration that began in 2022. This multi-year agreement reinforces our shared commitment to delivering ...

2025 年的全球营销格局充满活力。人工智能的快速发展和可购物广告的兴起带来了令人兴奋的机遇，但该行业也在应对全球市场的波动，包括供应链的不确定性和消费者情绪的变化，从而带来了 ...