As digital replicas of real people become more common in image-based industries like fashion, urgent questions are emerging ...

With H&M now using “digital twins”, top models including David Gandy and Kai-Isaiah Jamal fear what the future will bring ...

The folks over at buzzy Chinese AI lab, DeepSeek, are working on a new series of AI models called DeepSeek-GRM that employ a ...

Fashion giant H&M plans to create digital ... Jeans-maker Levi Strauss & Co. announced in March 2023 that it would use AI-generated models to “supplement human models.” It later clarified ...

OneOff, an AI-powered fashion platform, wants to change how affiliate links and Instagram-led discovery works.

In a world increasingly shaped by generative AI, Anand’s recognition is a watershed moment, symbolizing the fusion of ...

This article delves into the implications of AI adoption in fashion, the ethical dilemmas it presents, and the future of modeling in a technology-driven landscape. The announcement from H&M about ...

These AI-generated models will be used for marketing campaigns and social media posts, the Swedish fashion retailer told Business of Fashion. “People will be divided,” acknowledged H&M chief ...