The showing included the limited re-issue of Puma’s OG Inhale shoe from 2000 in summer melon-high-risk red, which launched in May, was styled for the AWGE runway.

As much as his fans have latched onto his design work with Puma and AWGE, many are clamoring for the music. His long-awaited fourth studio album, Don’t Be Dumb, is still on hold.

It was also the perfect opportunity for Rocky to cross-promote his Puma collaboration with models sporting the limited re-issue of the OG Inhale shoe, which the rapper handpicked from the Puma ...

His secretive creative agency, AWGE, helped him execute it. He's not shy about giving himself some props. "This commercial is amazing," Rocky says calmly. "It’s a masterpiece, if you ask me.” ...

That journey has taken Rocky from New York City to Paris, where the rapper just showed off his latest AWGE collection at Paris Men's Fashion Week with a spectacular show.

More As for the Bajan bad gal, she returned to the brand in 2023 after taking a break from her first appointment as creative director in 2014. Her latest drop with PUMA features two new colorways ...