Find out about John Hillen's book "The Strategy Dialogues," which reached the top of several Amazon best-seller lists.

management, and owners happy, and competitors unhappy,” Howard said. Within the pages of the book, readers will find: Practical tips on customer service, employee engagement, and more Ways ...

Gupta, Sunil, and Donald R. Lehmann. Managing Customers as Investments: The Strategic Value of Customers in the Long Run. Wharton School Publishing, 2005. (2006 winner of the annual Berry-AMA book ...